About me

Who is Peter Prins?

Officially, I started out online as a ghostwriter in 2008…

But within a few months, I was setting up autoblogs, building backlinks, and creating landing pages. Fair enough, my first major client was also my first mentor.

His problem was not lacking the skills, but lacking the time.

On the surface, I was doing freelance writing, and later created websites. Over the years I accumulated a bucketful of skills – partly because my clients required them, and partly because I was always exploring new things.

How does all of this benefit YOU?

Well, think logically: If you want to fix something on your car, who would you rather go to:

a. The designer who designed the bodywork?

b. The engineer that designed the mechanical and electrical systems?

c. Or your local mechanic, who works on different cars with different problems every day?

I’m not the greatest designer. Nor am I a coder or developer. But aside from having built a multitude of websites for small business owners, I have also worked on many of them over the years. And I have learned a few things along the way, some of which may be of use to you.

As for me learning “a few things along the way”:

In reality, since 2008 I ended up…

(in random order as they come to mind…:)

  • Creating websites that actually work.
  • Search engine optimization.
  • Social media optimization.
  • Setting up shopping carts for e-commerce.
  • Setting up website security.
  • Setting up mailing lists and funnels.
  • Doing content marketing.
  • Doing content copywriting.
  • Doing sales page copywriting
  • Writing SEO copywritten content.
  • Doing social media marketing on various platforms.
  • Doing paid advertising in various forms.
  • Setting up autoblogs and automated backlink building.
  • Email marketing.
  • Conversion tracking.
  • Plus of course writing ebooks, articles, blog posts, creating simple videos, etc.
  • Not to mention the countless hours I spent on client education, none which I got paid for…:)

And those were just the things I did for clients…

On my own projects (since 2006), I was always experimenting:

  • Scientific viral marketing
  • Automated blog content.
  • Automated content syndication.
  • Different social media platforms.
  • Different forms of paid advertising, from PPE and PPC to push and pop traffic.
  • Cost per action marketing.
  • Affiliate marketing.
  • Adsense.
  • Network marketing.
  • Traffic exchanges and safelists.
  • Forum marketing.
  • Various tracking systems.
  • Selling my articles as PLR packages.
  • Selling intellectual rights to ebooks and toolkits I created.
  • Used my own ebooks as marketing tools, and sold info products.
  • Dropshipping and e-commerce.

And all kinds of weird and wonderful things.

Did I ever make any money out of this?

I made some. but since I already had work coming in, I never had much energy left at the end of the day. It was not a priority.

And I never was able to figure out what I really WANT to do – at least no until now – but I knew for sure that my skill set was wasted as a freelancer. I could only get paid for applying one skill at a time. It is not something you can scale without starting “a marketing agency”, which are a dime a dozen.

And while I may not be the best at any of the above, I can do all of the above reasonably well.

So where did I end up?

Well, aside from running a few projects on the side, including a partnership with Lisech marketing strategy consultants, I help small business owners solve problems relating to their online marketing.

While it usually starts with me building a website, it often goes way beyond that, creating relationships that continue for years to come as the client’s needs evolve.

Thanx for visiting.

All the best

Peter Prins